Cars & Autos | Monday 27 April, 2015 1:42 am |

LUXGEN, Taiwan’s premium luxury focused automotive brand aims to make a significant difference to UAE’s ‘reimagined’ luxury car market. Western Auto, the sole distributor of LUXGEN cars in UAE has recently introduced the 2015 line up consisting of S5 Turbo - a luxury Sedan car, U6 Turbo - a five-seater crossover and U7 - a seven seater compact SUV. Yulon Motors, LUXGEN’S parent company in Taiwan, has been in the automobile business since 1953 involved in manufacturing of brands such as Nissan, Mitsubishi, Renault, Cadillac and Buick to name a few. They are also the sole distributors for Nissan & Mitsubishi in Taiwan.

“LUXGEN is a brand for the thinking man and is aimed at people who appreciate technology coupled with Luxury. We have received tremendous response for our cars last year and I am sure the customers will value the new features in the 2015 versions as well. We are pleased to be associated with such a premium quality car brand in the region,” said A J Kamal, CEO of Western Auto.

A highly advanced 2.2-litre turbocharged engine powers both the SUV as well as the MPV. The engine is unique because while it delivers the power of a bigger six-cylinder engine, it returns the fuel economy of a smaller four-cylinder unit. LUXGEN cars come equipped with lane departure warning system, side view mirror with blind spot monitoring feature, night vision camera, eagle view - a unique 360-degree surround view camera, smart keyless entry and the sophisticated infotainment system (JBL speakers , AV screens) equipped with multimedia, navigation, phone and diagnostic functions. Western Auto also has state-of-the-art service centers for LUXGEN cars across UAE .

“UAE, a country known for its phenomenal growth and achievement, is an important market for LUXGEN and we have the right cars for the 'Reimagined luxury car segment'. Because previously, 'Luxury Car' meant that you paid more. With new technology, the manufacturing of Luxury cars is more affordable. 'Reimagined' because - you pay less for Luxury. And then, its sporty design gives the car a distinct identity. Our cars come packed with features appealing to the young, ambitious and discerning car enthusiasts in this country. This is the only car in its category that seamlessly blends luxury and intelligence - into one classy, sporty, yet affordable vehicle. Reimagined or not? you decide,” added Mr. Kamal.


The S5 Turbo luxury sedan is priced at AED 97,000, the U6 Turbo crossover is priced at AED107,000 and U7 SUV can be bought at AED139,000. HTC, Taiwanese smartphone manufacturer, powers the cars infotainment system. LUXGEN vehicles come with five year/100,000 kilometer warranty and can be serviced across a wide network of service centres in UAE.

###

About LUXGEN:
LUXGEN is the ultimate expression of ‘Luxury’ and ‘Genius’. ‘Luxury’ signifies a touching experience and enjoyment of the highest respect and courtesy, while ‘Genius’ stands for smart, innovative technology that echoes with your heart and desire. For more information please log on to www.luxgen.ae.