Panasonic Marketing Middle East & Africa (PMMAF), a global leader in technology demonstrated its Energy, Lighting and Indoor Air Quality solutions which feature the latest in electrical product segment at Middle East Electricity (MEE) 2016, the region’s largest power...
Content, context and continuity are vital ingredients for an engaging video campaign - but how do you make it all gel into something viewers will want to replay and Retweet? Twitter shares the special sauce that successful campaigns have in common.
By Benjamin Ampen, Head of...
Canon Central and North Africa (CCNA) a leader in imaging solutions, has signed a partnership agreement with Invest in Africa to launch Canon “Professional Print Excellence” programme to train and mentor small and medium (SME) sized printing companies in Ghana.
The...
Ahead of International Women’s Day, YouTube is championing the diverse community of women on the platform through a new year-long partnership with the United Nations to appoint top YouTube female creators as the first Change Ambassadors to the UN’s Sustainable development action...
Victorinox, a manufacturer of high quality Swiss lifestyle products, and Acer, one of the world’s top five personal computer companies, today announced a partnership to introduce wearable technology into Victorinox Swiss Army’s portfolio. The two companies will unveil their first...
Etisalat announced today the launch of its ‘Etisalat Super Cup 16 Tournament’, inviting UAE’s video gaming enthusiasts to play and win FIFA 16, an association football simulation video game developed by EA sports. Etisalat will offer three winners an exclusive chance of a free...
Samsung Electronics Co., Ltd announced the Samsung Galaxy View, which delivers an unprecedented mobile entertainment experience by streaming video and media content on the largest Android mobile device on the market. With its large touchscreen display, video-optimized user interface and...
When photography was first invented – some 175 years ago – it took just over eight hours to take a photograph. Nowadays, it takes less than a second. And in an additional second, the photograph can be shared online with hundreds, or even millions of people.
The technology ...
Saudi Telecom Company (STC), the largest telecommunication services provider in the Middle East and North Africa and the leading operator within the Kingdom of Saudi Arabia, has selected Gemalto, the world leader in digital security, and Comarch, a global powerhouse specialized in the design,...
This past week’s Mobile World Congress saw Huawei and other heavyweights from the mobile industry lay the foundation for wider commercial use of 4.5G & 5G broadband—considered the backbone of today’s digital economy.
Huawei Deputy Chairman and Rotating CEO Guo...